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25.3.18

Book Review: The Love Factory by Elaine Proctor

The Love Factory by Elaine Proctor
Release Date: 22nd March 2018
Publisher: Quercus
Buy: Hardback  Kindle

A smart, sexy, witty novel about love and desire, and how losing everything can sometimes be the best thing that ever happened to you.

Anna is a writer whose small but perfectly formed novels sell zip. When she falls on hard times and tries her hand at erotic fiction, she faces an uncomfortable truth. Though she's a wife and mother of two, her stories fail to fly because she's never experienced true sexual desire. Even her Sicilian grandmother - wearer of diamante sunglasses and knock-off Louis Vuitton - knows more than she does about true passion.

A romance-writing workshop doesn't help, so Anna turns to her friends for inspiration. As secrets and desires are revealed, Anna discovers more about the people close to her than she ever knew. When Cordelia, a romance-writing classmate, suggests she borrows an alter ego to banish her inhibitions, a new world opens up to Anna and The Love Factory - a group of writers penning ever more successful sexy stories - is born.

And yet Anna knows that she can't rely on borrowed passion and an alter ego forever. For her tales to truly sizzle, she needs to find a proper love of her own.
 





Anna has three main roles in life...Wife, mother and writer. However, her writing has never really taken off and when her husband loses his job their lives look set to change. (Perhaps the biggest change being having 'Nonna' come and live with them as they can no longer afford to pay her care home fees...)
Anna really needs her writing to take off and she decides to give writing erotic fiction a go. However, it's not as easy as Anna thought. How can she write about the sizzle of passion and the burn of desire when she hasn't experienced those feelings for herself?
She attends a writing workshop where she meets fellow writer Cordelia, who comes up with the suggestion that Anna should create an alter-ago to help unlock her wilder side. When this seems to work, it opens up a new project for Anna; The Love Factory. This involves her friends and neighbours helping to pen short stories - and it also reveals an interesting insight into the lives of those around her.


I absolutely loved the synopsis for The Love Factory. It was based on such an interesting concept and I couldn't wait to see how the story would unfold.
I wasn't too sure what to expect; having never read anything by Elaine Proctor before, all I was going on was the intriguing-sounding synopsis, but I will freely admit this novel completely blew me away. There was nothing I didn't love about it.

It was fascinating to watch Anna try and adapt into a romance novelist and it reminds you how adaptable we have to be as human beings at times. Our circumstances can change with the drop of a hat and seeing Anna get this idea from one of her Nonna's romance novels - and to then try and implement it, was fascinating to read about (and needless to say, not everyone was on board with the idea.)


I loved reading a book about a writer and experiencing some of the daily struggles that authors encounter, especially when their writing isn't going as smoothly as they would like. Then watching Anna effectively become two people and the transition between every day life and her author alter-ego made for a great read. I was quickly drawn in to this story and found that once I started reading I really struggled to put The Love Factory down. It ticked so many boxes for me; great storyline, smart, witty and realistic writing and - importantly - memorable, perfectly formed characters.

I loved Cordelia, she was so vibrant and a really exciting character. I liked Anna, I felt she was a realistic character who sometimes made questionable choices but that is one of the reasons I liked her so much - she was only human. I also adored Nonna (enough said. You'll understand why I love her when you read the book...)

I'm really excited to have discovered Elaine Proctor's writing and I can't wait to try out some of her other books as The Love Factory was such a joy to read. Fresh, relevant and providing something just that little bit different, The Love Factory is a warm, tender, modern read.







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